Kenan Foundation Asia is proud to have convened leading experts, policymakers, and entrepreneurs from across ASEAN to co-create practical solutions that strengthen the health and wellness tourism ecosystem with a strong focus on MSME participation, regional integration, and sustainable development.

This initiative is part of the shared commitment to unlocking ASEAN’s wellness advantage through collaboration and innovation.

Organized by Kenan Foundation Asia, OSMEP, with the support of the Government of Japan through the Japan-ASEAN Integration Fund (JAIF)

Watch the recap and see how the future of wellness tourism is shaped together: https://youtu.be/aMplQEyA35g